When you come to sell a home, of course a lot is riding on the quality of the photos you include with the listing. This is true whether the property will be listed exclusively online, in a brochure or even in the window of your estate agent’s offices.
Surprisingly, many people still fail to understand the basics of taking great pictures of a property you’re intending to sell. Here are a few tips to bear in mind when you get to the stage of taking photos of your property.
1) Remember this could make or break a deal
The number one rule here has to be to not forget how important these pictures are. So many sellers treat them as an afterthought, perhaps because they known their own property well and fail to put themselves in the shoes of a potential buyer. Viewers do not know what your home looks like and they’re relying on these pictures to tell them where to invest tens or hundreds of thousands of pounds.
2) Be comprehensive
If you only include photos of two or three rooms when you’re trying to sell a large house, it’s going to come across as lazy at best, and very suspicious at worst. It may appear that you have something to hide by not showing off every room in the house. Try to include as many rooms as possible.
3) Tidy up beforehand
Is this point too obvious? Take a look at some of the listings in your local area, and we can guarantee you’ll spot some examples where the seller would have made more of an effort to spruce the place up before taking their promotional photos. Clutter makes it hard for your viewers to imagine themselves moving in, and generally looks unattractive.
4) Get the light right
Another common problem with property photos is that they come out way too dark. The flash on your camera will often produce overly harsh light, so this isn’t an ideal solution. Unless your property benefits from great natural lighting, turning on as many lights as possible is usually an easy solution.
5) Use a real camera
Smartphones are getting better and better cameras all the time, but most will still struggle to take professional-standard photos indoors with limited lighting. A professional DSLR camera will typically produce much better results, as long as the photographer knows how to handle it.